by heltrskeltr | Jan 30, 2025 | Uncategorized
LinkedIn, as we see it today, is the Facebook for working professionals. It’s also the only place where it’s acceptable to send a stranger a message that starts with “I see you viewed my profile, would you like to connect and discuss synergizing our...
by heltrskeltr | Dec 4, 2024 | Uncategorized
In the age of short-form content, snappy captions, and a world ruled by social media algorithms, it’s easy to boil down the vast realm of Search Engine Optimization (SEO) to a simple formula: throw in a few trending hashtags, and voilà—success! Yet, this...
by heltrskeltr | Oct 31, 2023 | Uncategorized
You know that awesome, almost electric jolt you get when you unexpectedly discover a $50 note crumpled at the bottom of a bag? It’s the same kind of joy that sparks up after winning a bet or scoring the last item on sale. Now, let’s flip the script....
by heltrskeltr | Oct 27, 2023 | Uncategorized
In the bustling marketplace of the 21st century, a new and powerful trend is reshaping the retail landscape — ESG, or Environmental, Social, and Governance. It’s the dawning of conscious capitalism, a revolution that’s rapidly transforming businesses from the ground...
by heltrskeltr | Oct 19, 2023 | Uncategorized
If Robert Cialdini – famed psychologist and author of Influence: The Psychology of Persuasion – walked into a modern marketing department today, he might be amazed to find his insights about the human psyche being applied on a grand scale. After all, his nuanced...
by heltrskeltr | Aug 25, 2023 | Uncategorized
Conventional wisdom holds that emulating successful people is the key to success. While this may hold true in many domains, when it comes to content marketing, breaking away from the norm can often lead to better outcomes and higher profits. Today’s competitive...